Deliver smarter, faster, and more relevant shopping experiences with ExpertRec’s real-time personalisation — powered by behaviour, not guesswork.
The Age of Instant Personalisation
In today’s e-commerce world, shoppers expect their experience to be as unique as their intent. They want instant answers, dynamic product suggestions, and checkout guidance that feels effortless.
That’s where real-time personalisation comes in — it’s not about remembering what customers did last week, but understanding what they want right now.
At ExpertRec, we help online stores react instantly to every click, scroll, and search — turning casual browsing into confident buying.
Why Traditional Personalisation Falls Short
Most personalisation systems rely on past data — previous purchases, historical preferences, or old session logs.
While helpful, this approach has two big blind spots:
- New or Anonymous Users – Without past data, they get generic results that don’t match their intent.
- Intent Shifts Mid-Session – A user might start looking for sneakers and suddenly explore formal shoes. Static recommendations can’t keep up.
Real-time personalisation solves both.
It responds in the moment, showing what’s relevant right now — not what was relevant yesterday.
What Is Real-Time Personalisation?
Real-time personalisation captures live user signals — clicks, filters, scrolls, and searches — and instantly updates product suggestions, rankings, and offers.
It means your store can:
- Show relevant products instantly
- Shorten the path to discovery.
- Reduce bounce and abandonment.t
- React to buying signals in real time.
- Stay relevant as users explore new categories.s
Every action becomes a data point. Every second becomes a selling opportunity.
How ExpertRec Makes It Happen
personalisation engine is built specifically for e-commerce — fast, scalable, and privacy-conscious. Here’s how it adapts in real time:
1. Behavioural Signal Capture
Every click, product view, and filter application feeds our engine, helping it interpret a shopper’s intent within seconds.
2. Dynamic Ranking That Evolves
Product listings reshuffle automatically as user preferences change — always keeping the most relevant SKUs up front.
3. Seamless Integration
ExpertRec connects effortlessly with your product catalogue, inventory, and pricing APIs, ensuring no outdated or unavailable products appear.
4. Consistent Personalisation Across Touchpoints
Whether it’s search results, category pages, banners, or recommendations, personalisation stays consistent across the shopper’s journey.
5. Privacy and Speed at the Core
Every decision happens within milliseconds — without compromising performance or user data privacy.
Real Business Impact
With ExpertRec’s real-time personalisation, brands typically see:
- 🚀 30–45% higher conversions
- 💬 Faster product discovery
- 🛒 Lower cart abandonment
- ❤️ Better engagement and repeat purchases
- 💸 Increased average order value (AOV) through intelligent cross-sells
When your store reacts as fast as your shoppers think, conversion becomes natural.
Real-Time Personalisation in Action
- Dynamic Filters: When a shopper selects “Under ₹2,000” or “Size M,” product results instantly adjust to match.
- Session-Based Re-Ranking: If someone switches from “casual wear” to “office shoes,” your catalogue reshuffles in real time.
- Complementary Products: Suggest matching accessories or bundles the moment interest is detected.
- Exit-Intent Offers: When users hesitate, trigger a smart discount like “5% off if you check out now.”
Every second counts — and ExpertRec helps you make it matter.
How to Roll Out Real-Time Personalisation
Step 1: Connect your catalogue, metadata, and event streams
Step 2: Set up baseline recommendations (bestsellers, trending items)
Step 3: Enable live behavioural tracking for in-session updates
Step 4: Test results with A/B experiments
Step 5: Analyse performance and optimise continuously
Step 6: Scale personalisation across your entire storefront
You start small, see quick results, and expand — safely and smartly.
Why Choose ExpertRec
While many platforms claim to personalise, few do it in true real time. ExpertRec stands out with:
- Commerce-Centric Design – Built for product discovery and sales, not just content sites
- Hybrid Intelligence – Combines automation with full control over ranking logic
- Seamless Integrations – Works with Shopify, WooCommerce, Magento, and custom setups
- Low Latency at Scale – Fast and responsive, even with large catalogues
- Privacy-First Framework – Respects data security and compliance from day one
- Proven ROI – Our customers consistently report higher conversions and stronger retention
The Future of Shopping Is Instant and Personal
E-commerce is no longer about static recommendations — it’s about understanding intent in real time.
ExpertRec’s real-time personalisation transforms every visitor session into a personalised, high-performing experience.
